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viv europe under 30

Spotlighting some of the newer, younger workforce at the show

second part

26 October, 2022

Continue our conversation with the VIV Europe 2022 exhibit’s new generation.

3. ILARIA MARZARO, FROM ITALY, AGED 26
WORKING AT RIVER SYSTEM

What is your role in the company?

I’m a marketing officer but I also have a secondary back office role related to monitoring orders, invoicing and more.

This hybrid position allows me to have full visibility on the most popular products which I can promote via our social media accounts and other marketing channels.

What is your company industry focus?

River System is a player on the field of animal husbandry, specifically: feed mills, eggs incubator, drinkers, nests, plucking machines, etc. We want to be close to the professional breeders but also to the enthusiasts and hobbyist who approach the poultry and rabbits world for fun. We are a small but fast rising company, with a strong focus on innovation. Our products are entirely made in Italy, we care a lot about quality and how our solutions impact and support animal’s health.

What brought you to the industry and what is appealing for you?

I was a fresh graduate and new to the industry but this industry allowed me to combine my marketing knowledge with love and respect for nature and animals.

Would you recommend this industry to the younger generation looking for a career path?

Yes, absolutely. Especially, if like me, you love the challenge of communicating the value of a company. This is my 3th tradeshow I take part, but the first one at international level. I believe it has been one the best and most challenging experiences of my career so far.

4. DENNIS VAN SPREUWEL, FROM THE NETHERLANDS, AGED 26
WORKING AT THE SCHIPPERS GROUP

What is your role in the company?

I work for the sales department; my role is to find distributors in Europe with the final goal of implementing hygiene on farms.

This is particularly important for the farm industry, since empowering livestock farmers to optimize farm hygiene can drastically reduce the need for antibiotics while increasing animal health and profitability.

What brought you to the industry and what is appealing for you?

I was not familiar with the industry originally, but I wanted to have an international role and exposure. I value the opportunity to talk with people from different cultures and making a difference for them by promoting our innovation.

Do you see any particular challenges in this industry for the upcoming future?

Yes, since we are in the industry to improve hygiene the main challenge is that not everybody is on the same standard/levels. We deal with different kinds of farming approaches and therefore we are often challenged to adjust the mentality of farmers and distributors.

Why visitor should visit your stand?

If you want to know anything about farm hygiene, the importance and the value of it then we are definitely the right partner to meet and chat with.